Television Commercials - once the curse of our existence, now mostly relegated to annoying us when we want to watch something on Hulu. Most of the commercials today stink. They are just trying to sell you something, not really trying to entertain you. Put the biggest face in advertising today, probably Flo from the Progressive commercials, up against any of the regular commercial stars of old. I'll take a Mr. Whipple any day, a character so damn good, people actually used to stop in grocery stores and squeeze the freaking toilet paper. That's advertising!
Many of the best commercials today are ones with stunning visuals and kick butt music. The unfortunate part is sometimes you miss the mark with a good artist. I remember hearing Charlie XCX for the first time on a electronics commercial. Can't remember the product, but I have all of her music now. Thanks!
Comedy in a commercial is usually one joke, a weak one, stretched thin over the length of :30 seconds. The "ha" factor is pretty low. Some are okay, usually ones geared for the Super Bowl, but even they have become extremely weak, usually playing themselves down to the lowest common denominator of a viewer. Yawn... Sometimes I wonder if the commercial is actually a heck of a lot funnier than I initially thought, like the current IHOP commercials. Are they actually mocking the hipster culture of the day? If so, sweet Jesus that's hilarious. Likely, they are not, just doing a milquetoast version of a hipster. Lame!
Infomercials are a sweet guilty pleasure for me. I love the cooking ones, because no matter what the product, they will always find a way to get chicken wings, something gooey and cheesy and freaking lobster and/or crab legs in the ad. Even if it is for a measuring cup, they will feature lobster. I love that. "Just buy this potato peeler and you too can have...(wait for it)...LOBSTER!"
So, like many things, to find the better quality product, we have to go overseas. I might have found the best commercial ever made. It's for Carlton Draught and it takes it's cue from 80's cop movies. The music makes this outrageously good, and frankly this is a better safe drinking ad than the confusing "great responsibility" line beer companies have fallen back to so show with minimal effort, "they care." Enjoy this commercial!
https://www.youtube.com/watch?v=ZnNX8SsKF18
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